Account Based Marketing Specialist

Job Title: Account-Based Marketing (ABM) Manager – Mid Level
Location: Onsite - Johar Town
Role Overview
As a Mid-Level Account-Based Marketing (ABM) Manager, you will own and execute targeted marketing strategies for high-value accounts. You will work closely with Sales, RevOps, Product Marketing, and Demand Generation teams to create personalized campaigns that drive engagement, pipeline velocity, and revenue. This role is ideal for someone with hands-on ABM experience who is ready to scale programs and make a measurable impact.
Key Responsibilities
Design, execute, and optimize ABM strategies for named accounts and account clusters (1:1, 1:few, and 1:many).
Partner closely with Sales and SDR teams to align on target accounts, personas, messaging, and success metrics.
Develop personalized, multi-channel campaigns across email, LinkedIn, paid media, content syndication, events, and webinars.
Collaborate with Product Marketing to tailor value propositions, use c...