Account Director-Events

Overview

Participate in recruiting and retaining of a portfolio of strong revenue-generating clients for Acosta Marketing Group. Serve as primary contact for coordination of strategic development, creative development, and media plans and tactical execution (may include merchandising and other retail objectives) for client’s brand(s) as they relate to consumer marketing efforts. Serve assigned retailers with creative initiatives, execution elements and coordinate timelines and logistics of all proposed, pending and confirmed projects. Serve as the primary point of contact to selected AMG clients and the secondary contact (behind CSD) for certain clients. Facilitate and approve the communication, presentation and creation of promotional campaigns that meet client’s sales and marketing objectives. Support corporate platform initiatives. Interact with clients and retailers to activate profitable platform events. Serve as the marketing expert and integrate with sales team t...