Account Manager - Paid Media Strategist

**About TripleDart**:At TripleDart, we show cognizance in solving complex performance marketing problems for SaaS companies.We demonstrate this at work by choosing our clientele wisely.Currently, our portfolio includes a profound range of 100+ VC-backed B2B SaaS companies.We're looking for a Paid Media Strategist who is not just strong in execution, but also a strategic thinker with a business-first mindset.You'll play a key role in shaping how our clients capture and generate demand, scale pipeline, and drive measurable business outcomes.
**What You'll Do**:**Strategic Ownership**- Build and execute paid media strategies tailored for B2B SaaS clients across Google Ads, LinkedIn, Meta, and emerging platforms.
- Drive both demand capture (converting in-market buyers) and demand generation (creating awareness and intent in new audiences).
- Identify and implement performance optimization opportunities using data and experimentation.
- Own full-funnel planning: ICP targ...