Ad Creative Strategist (Freelance)

We are looking for a talented ad creative strategist with a keen eye for detail and a passion for performance optimised content.

Tasks

• Develop Creative Strategies: Use Paintgun's Ads DNA framework to create data-driven concepts that boost ad performance across platforms.


• Ideate and Produce Concepts: Research competitors, social comments, cultural trends, and audience insights to develop standout ad concepts. Work with creators, copywriters, designers, and motion developers to turn ideas into powerful visual and copy hooks.


• Test and Refine Creatives: Run structured creative sprints, analyze performance data, and refine strategies based on winning elements. Build a rulebook of proven concepts for consistent optimization.


• Collaborate Across Teams: Align with media buyers, data analysts, and creative teams to ensure strategies meet performance marketing goals. Foster a feedback-driven culture to improve creatives using A...