Agoda Marketing Innovation Senior Analyst

Join Agoda as a Senior Analyst in Marketing Innovation, where data-driven insights enhance marketing initiatives. Focus on campaign optimization and analytics for impactful results.
Agoda is on the lookout for a Marketing Innovation Senior Analyst, equipped with strong quantitative expertise to drive marketing campaigns. You will utilize your over two years of experience in strategic roles to analyze data and optimize search and display advertising. This role is ideal for someone passionate about digital marketing and data analytics.
Key Responsibilities:
• Experiment and optimize text ads across search engines
• Analyze and refine marketing campaigns on social media
• Develop analytical models for data-driven decision-making
• Design dashboards to assist account managers
• Roll out changes from successful marketing tests
Requirements:
• Bachelor's Degree in a quantitative field
• 2+ years in consulting, investment banking, or tech
• Experience with dat...