AM - Digital & Performance Marketing

Job Overview
We are looking for a results-driven Performance Marketing Specialist with strong expertise in Google Ads to lead and optimize paid media campaigns across multiple channels. The ideal candidate will have a data-driven mindset, hands-on experience with campaign execution, and a passion for driving high-quality leads and maximizing ROI. Key Responsibilities
- Plan and run paid campaigns across Search, Display, YouTube, Discovery, and Performance Max - Continuously improve campaigns by refining audiences, bidding, and conversion strategies - Set up and manage tracking through Google Tag Manager, making sure all events and conversions are recorded correctly - Create and manage remarketing campaigns to re-engage both new and returning audiences - Keep a close eye on daily spend, campaign performance, and lead quality, and spot areas that need improvement - Work closely with content and design teams to make ads more engaging and improve click-through rates - Partner with an...