ASO Expert

ASO Expert - Mobile Gaming
Apex Logics | Islamabad, Pakistan
We're looking for an experienced ASO Expert to optimize our mobile gaming portfolio and drive organic growth across app stores.
About the Role
As an ASO Expert at Apex Logics, you'll be responsible for maximizing the visibility and conversion rates of our mobile games through strategic App Store Optimization. You'll work directly with our game development team to ensure our titles reach their full potential in competitive gaming markets.
Key Responsibilities
Keyword Strategy & Research
Conduct comprehensive keyword research to identify high-traffic, low-competition terms across gaming genres (hyper-casual, RPG, simulation, etc.)
Continuously monitor and update keyword strategies based on market trends and algorithm changes
Metadata Optimization
Write and optimize compelling app titles, short descriptions, and long descriptions that improve ranking and drive conversions
Execute A/B testing for ...