ASO Manager

Mobile ASO Manager (Apple App Store / Google Play Store) Role Summary As a Mobile ASO Manager, you will play a key role in optimising and improving the visibility and performance of our clients' branded mobile apps / social games in the Apple App / Google Play Store. You will be at the forefront of our ASO strategy, working closely with product, design and marketing teams to drive lead and user base growth and search visibility.

Responsibilities

• Develop and implement comprehensive ASO strategies for mobile products for Apple App Store/Google Play Store, including keyword research, app store page optimisation (title, subtitle, keywords, descriptions), custom product page and visual asset optimisation.
• Conduct daily keyword monitoring and explore new storefront opportunities, staying ahead of market trends, competitors and identifying new niches for user base growth.
• Work with designers on ASO graphics, icons and other creative assets to ...