Home / Jobs / Assistant Brand Manager

Assistant Brand Manager

The Kraft Heinz Company
Full time Japan, Tokyo Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
February 27, 2026
Location:
Japan, Tokyo, Japan

Job Description

Description

Purpose:

The Assistant Brand Manager (BM) supports the relevant Brand Managers (SBM) and/or Category Leads (CL) on driving strategy of Taste Elevation Portfolio for Retail Business and execution to achieve both consumer connection and the company financial goals.

Assistant Brand Manager (ABM) Job Duties:

  • Analysis:Conduct category analysis for the key categories within the business unit (BU).Report market performance and provide insights into root causes.
  • Activation and Campaigns:Lead brand project i.e. Media Campaigns, promotion, PR, Range Extension, Innovation, etc.
  • New Product Development:Lead and propose innovation agenda and pipeline that best fit the brand and business growth.Lead cross functional team, both Heinz Japan internal and other countries, as ABM to achieve the best result with new product launch.Responsible for P&L and business targets to deliver brand growth for short and long term.
  • Researc...

    • Apply for this Job

    Submit your application for the Assistant Brand Manager position at The Kraft Heinz Company.

    Apply Now Save for Later

    Job Overview

    Job Type: Full time
    Location: Japan, Japan
    Posted: February 27, 2026
    Deadline: April 08, 2026