Assistant Director of Sales & Marketing / Director of Sales - InterContinental Singapore

**YOUR DAY TO DAY**

+ Direct Sales team to manage account base to maximise performance across all revenue streams (Corporate, Leisure & Groups)

+ Development of sales strategies and action plans to ensure plans are implemented, results are monitored and goals are achieved – launch tactical promotions if required

+ Develop solid understanding of numbers to evaluate revenue performance, understand profit contribution to GOP and monitor sales department’s impact on hotel profitability

+ Constantly evaluate business potential and opportunities in new geographical markets and across new market segments

+ Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan as well as financial plans.

+ Monitors competitors’ activities and assists in marketing intelligence

+ Builds profile within local market place through attendance at various events and local market place