Assistant Manager

Market Boost Biz products and services or enhancing an existing product by curating effective communication plans across various marketing mixes to promote the product's value to the intended audience comprising of Sole proprietors / Enterprises, MSMEs, SMEs and more.
Job Responsibilities:
Develop and execute product marketing strategy & GTM plans.
Study the products & services, market study, develop product positioning, pricing/incentive strategy, and messaging that resonates with customers and differentiates our product from its competitors.
Conceptualize and craft educational products and innovative solutions/content that will increase the take-up rate.
Participate in on-ground visits to conduct customer interviews that will give us insights into customer challenges/motivation.
Stay current on market trends and competitive activity by conducting regular competitors' analyses & using analytics to monitor & identify opportunities and areas of improvement.
Track a...