Associate Director, Platform

Overview

The Associate Director will be integral in driving ad/mar tech and data integration conversations and strategies on behalf of our clients and implementing these strategies with internal and client teams. They will become an expert in the data landscape, consult with teams and clients on partner/vendor selection, data onboarding, platform integrations, audience activation and testing frameworks, and audience reporting/insights. They will also generate insights and audience profiles aligned with strategic planning, work with third‑party data vendors and publishers, and drive innovation in the use of data and technology.

Responsibilities

• Manage data strategy for advertising clients, communicating strategies/recommendations to clients using a consultative approach
• Understand how platform/data technologies work and offer the ability to explain technical concepts in ordinary terms (be technically savvy – understand the opportunities ...