B2B Marketing Lead, APAC

About the Role

We are seeking an experienced and versatile APAC B2B Marketing Lead to drive OpenAI’s enterprise and B2B marketing strategy across the Asia-Pacific region. This is a critical leadership role for a full-stack B2B marketer with strong regional judgment—someone who can operate across diverse markets, build foundational capabilities, and deliver high-impact programs that support revenue growth and long-term trust.

This role will be responsible for shaping and executing integrated B2B marketing initiatives that support enterprise adoption, partner-led growth, and developer-adjacent business audiences across APAC. The ideal candidate brings deep experience working with sales-led GTM teams, navigating complex stakeholder environments, and translating global strategy into locally effective execution across multiple APAC markets.

Key Responsibilities