Brand Activation

About the company
BeautyHaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail.

Our first brand ''Somethinc'' was founded in 2019, is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followings. Our offline/online commerce BeautyHaul is the core for carrying multiple brands that we have directly to our customers. We are incubating more and more business models in our platform and aim to be a strong regional player in the beauty, within the South Asia region.

Responsibilities:

• Develop and execute comprehensive brand activation strategies aligned with the company's marketing objectives and target audience.
• Led cross-functional teams to create and implement integrated brand campaigns across multiple channels, including digital, social media, experiential marketin...