Brand Leadership Role at Phoenix

Join Phoenix as a Brand Leader, driving impactful branding strategies in a collaborative environment. Influence the future of telehealth branding across multiple treatment categories.
At Phoenix, a leading telehealth platform established in 2019, you will be integral in shaping a coherent brand as the Head of Brand. This senior position requires you to define how each treatment category connects back to the master brand, ensuring messaging aligns with the patient experience while maintaining high standards. Your leadership will involve substantial collaboration with various teams to execute this vision.
Key Responsibilities:
• Develop comprehensive brand strategy and positioning
• Lead persona development and messaging frameworks
• Provide creative direction for all branded content
• Establish governance for brand consistency and growth
• Align company-wide stakeholders and build brand capabilities
Requirements:
• Proven track record in senior brand leadershi...