Brand Manager, Breast Cancer Portfolio
AstraZenecaJob Description
Description
The Brand Manager, Breast Cancer Portfolio plays a strategic leadership role in driving the commercial success, market expansion, and market leadership of the Breast Cancer franchise in Korea. Operating within a highly dynamic, competitive, and high-stake market, BM owns the end-to-end lifecycle management, mid-to-long term brand strategy, and local execution across multiple assigned brands and diverse product portfolios within the Breast Cancer therapeutic area.
This role bridges high-level scientific clinical data with robust strategic field execution and P&L accountability. The ideal candidate will focus on simultaneously managing and scaling a multi-product portfolio, shaping market environment through media, public relations, and strategic market access activations. The BM will empower the field sales force with high-impact clinical messaging, while rigorously tracking organizational KPIs and forecasting financial outcomes to optimize port...
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