Brand Manager - Cereal Partners Worldwide

**POSITION SNAPSHOT**

Location: Head Office, Bangkok

Company: Nestlé

Business Unit/Division: Brand Management

Full-time

Minimum 5 years' experience in marketing preferably in FMCG brands

**A DAY IN THE LIFE…**

+ Grow brand and desired equity of assigned product group and direct all marketing activities for the achievement of short- & long-term business Goal, Strategies, Action Plan, P&L and market spending and to ensure compliance and aligned with regulatory affairs.
+ Develop effective Communication brief and plan and direct agencies in developing promotional materials, media and the implementation. Direct research agencies and conduct about Qualitative and Quantitative Research.
+ Activate Brand Essence and Vision.
+ Develop and update consumer portrait, consumer engagement funnel for her/his brand.
+ Develop and update consumer portrait, understands in store environment, contributes to category strategy, defi...