Brand Manager

The Brand Manager (BM) will be implementing brand plans for the assigned brands which are aligned to brand strategies. He/ She will be analyzing sales data, AC Nielsen Retail Trade Audit (RTA), Kantar Worldpanel, and other consumer research such as UAI, CUT's, and pre-ad tests to better understand the market and the target audience.

He/she will be creating Promo Workplans (PWP's) with budget allocation for each project component, ensuring cost is within or lower than budget. The BM will liaise with creative and brand activation agencies to align on executional deliverables.

QUALIFICATIONS:

• At least 5 years of Marketing experience in an FMCG company
• Experienced in Commercial Production
• Experienced in the use of Nielsen RTA and Kantar Worldpanel in an FMCG Principal company is a must
• Experienced in Planning and Projections.
• New Product Development Background is a plus.
• Experienced in handling flagship and/or market...