Brand Manager

We're seeking an experienced and dynamic Brand Manager to lead the development and execution of our overall brand strategy. If you have a proven track record in cosmetic Brand Marketing, we invite you to join our brand team.

【Brand Strategy & Positioning】

• Develop and execute a comprehensive brand strategy to strengthen brand awareness and market presence.
• Define and refine brand identity, messaging, and positioning to align with consumer trends and company objectives.

【Marketing & Campaign Execution】

• Plan and execute multi-channel marketing campaigns (digital, social media, influencer partnerships, PR, retail promotions).
• Managing social media & art teams to develop compelling content, visual assets, and storytelling strategies.
• Analyze campaign performance and optimize strategies based on data-driven insights.
• As the same time, closely collaborate with KOL team to conduct an influencer marketing Strate...