Brand Marketing Specialist

Job Purpose:

Reporting to the Marketing Manager, the Brand Marketing Specialist is responsible and accountable for executing national integrated marketing programs that contribute to the growth of related Rexall businesses and the Be Well loyalty program.

Principal Responsibilities:

· Collaborate with the Marketing Manager on brand, pharmacy, Front shop, and loyalty marketing programs that support the pharmacy, Front shop, and loyalty experience including brief development, creative evaluation, approval process, tactical execution and store communications.

· Engage cross-functional partners, including but not limited to, Marketing (signing, Front Store, social media, digital, flyer), Pharmacy Services, Category, Loyalty, Operations, and external agency partners and vendors, to activate programs which support the marketing priorities.

· Develop and execute an annual content plan that aligns with Rexall’s marketing strategy and supports phar...