Brand Store Specialist | Freelance

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• Creation and optimization of Brand Stores across key US e‑Retailer platforms (Amazon, Walmart, Target, Instacart), including store architecture (homepage, subpages, categories) and implementation in Amazon Store Builder.
• Content management and quality assurance, including selection, uploading, proofreading, SEO optimization, and updates of banners, lifestyle images, videos, descriptions, CTAs, product catalogs, PIM maintenance, file management, and data migration.
• Brand consistency and compliance, ensuring alignment with brand guidelines, legal requirements, and coherence across Brand Stores, listings, and advertising.
• Strategy development and UX optimization, covering storytelling, sales‑driven architecture, category recommendations, and advising on brand experience and content imp...