Branding & Content Specialist

Job Title: SAAS: Branding & Content Specialist
Job Type: Full Time
Job Field: Software Industry
Location: Nairobi
Role Overview
We are looking for a creative and execution-focused Branding & Content Specialist to join our marketing team and support the growth and visibility of our SaaS product. This role is responsible for developing and executing brand-aligned content across social media, blogs, and marketing campaigns, ensuring consistent messaging, tone, and visual identity across all touchpoints.
Key Responsibilities
· Create engaging content for social media platforms (e.g. LinkedIn, X, Instagram) aligned with our SaaS positioning, brand guidelines, and brand voice
· Write and edit blog articles, marketing copy, and short-form content that supports brand visibility and messaging consistency
· Collaborating with the marketing team on campaign ideas and content calendars
· Ensure content is consistent with overall brand identity across channels
· Su...