Branding Specialist

We are looking for a Branding Specialist who can build and grow brands from the ground up. This role combines creative strategy, marketing execution, and AI-driven tools to increase brand awareness, engagement, and revenue.

You will be responsible for shaping how our brand looks, sounds, and connects with the right audience across all channels.

Key Responsibilities

• Define brand voice, messaging, and visual identity
• Build and position private label brands from scratch
• Align products to the right audience and use cases
• Maintain brand consistency across all platforms
• Plan and execute organic and paid social media campaigns
• Create content that drives engagement and leads
• Identify trends and opportunities to grow visibility

Advertising & Demand Generation

• Manage and optimize paid ads (Meta, Google, retargeting)
• Test creatives and audiences to improve RO...