Broadband Product and Marketing Specialist (Consumer Business)

Overview:

The Product and Marketing Specialist will be responsible for assisting the Product and Marketing Manager in developing and implementing marketing programs to achieve broadband subscriber acquisition and revenue targets.

Functions:

1. Help in the development, implementation and monitoring of broadband acquisition and switching programs to ensure achievement of subscriber acquisition and revenue targets.
2. Obtain vital consumer insights and competitive information that will help in the development of programs through research, immersion with sales teams, fieldwork, and regular consumer interactions.
3. Establish relationship and support sales channels to help achieve acquisition and revenue targets.
4. Monitor local and international competitive environment to ensure that products and services are at par with the latest industry standards and trends.
5. Collaborate with key sta...