Business Development Lead

Role Overview
We are looking for a Business Development Lead to lead and scale merchant acquisition efforts in Johor, one of our key growth markets.
This Is a Player-coach Role. You Will
Lead, coach, and manage a team of Business Development Managers (BDMs)
Personally drive high-value merchant acquisition
Shape local merchant acquisition strategy using deep Johor market insights
Act as the bridge between frontline execution and leadership strategy
You will be accountable for merchant pipeline quality, conversion, and GMV impact, not just activity.
Key Responsibilities
Merchant Acquisition & Hunting (Hands-on)
Personally identify, prospect, and close strategic and high-GMV merchants
Own end-to-end BD cycles: lead sourcing → pitch → negotiation → onboarding
Prioritise merchants with strong BNPL suitability (high AOV, margin, repeatability)
Build strong C-level and owner-level relationships with key merchants
Team Leadership & Performance Manageme...