Business Development Manager

About the role

Sporty Group is looking for a Communications & Growth Partnerships Lead to own customer communications and regional marketing partnerships. This role blends channel optimization, localization, and commercial partnerships to drive growth at scale.

What you'll be doing

• Identify, negotiate, and manage marketing partnerships across Africa & LATAM
• Optimize WhatsApp, SMS, and email performance (delivery, open, CTR, cost)
• Align communications with marketing, product, and lifecycle campaigns
• Work closely with Marketing, Prod and Ops for localization of messaging, creatives, and campaigns per market
• Plan and track regional activations and partnerships - including but not limited to strategic billboards, payment partnership campaigns, affiliate marketing etc
• Measure ROI and performance across owned and partner channels
• Onboard new communication channel partners, and manage existing Bulk SMS, ema...