Business Development (Sales Strategy)

Salary

40,000 THB ~ 70,000 THB

Industry

Software

Job Description

- Collect, structure, and manage market data (campaign performance, partner data, customer insights)
- Analyze data to identify ICP (Ideal Customer Profile), use cases, pain points, and demand signals
- Translate insights into go-to-market strategies, positioning, and business initiatives
- Design and execute experiments (campaigns, content, partner outreach) with clear KPIs
- Collaborate cross-functionally with Marketing, Sales, and Product teams to drive execution
- Build feedback loops between market insights, product development, and messaging strategies
- Continuously analyze performance and optimize strategies to improve lead quality, conversion, and revenue

Requirement

- 2–5 years of experience in B...