B&W Thailand Category Development Innovation Manager- Hypermarket (Trade Marketing)

Unilever

Full time Bangkok, Bangkok Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Posted:

May 30, 2026

Location:

Bangkok, Bangkok, Thailand

Job Description

Channel/Customer Responsibilities:
Develop and own channel and account strategies aligned with business objectives and Jobs-To-Be-Done (JTBD).
Lead category planning and secure approval of Category Plans, including investment (CPP), offtake targets, Turnover, CPP%, and Risks & Opportunities in alignment with Latest Estimate.
Drive category reviews and establish category captaincy with key customers to strengthen strategic partnerships.
Lead pre-JBP and JBP discussions with customers.
Provide key inputs into deployment plans across projects.
Conduct deep-dive analysis to identify risks and opportunities, including SOS, SOA, distribution gaps, and execution fundamentals, and translate insights into actionable brand-level initiatives.
Define and implement customer-specific account themes at a single-category level.
Manage portfolio strategy to optimize performance and growth.
Co-own assortment planning and re...
                

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Job Overview

Job Type: Full time

Location: Bangkok, Thailand

Posted: May 30, 2026

Deadline: July 09, 2026