Channel Coordinator

**Job Description:**

Primary function of this position is to commercialize sales and marketing programs within specified channel and to support channel-specific business building opportunities.

Duties and Responsibilities

· Work within Channel Marketing team to identify, develop, commercialize and implement channel/customer specific programs (special packaging, promotions, events, marketing materials, flyers, brochures and displays).

· Support Channel & Product Team to develop and execute launch plans and marketing strategies for new product introductions/launches within channel of distribution.

· Collect/develop and analyze sales reports and market feedback from internal sources, customer feedback, and other sources to identify key issues, trends, opportunities and market share growth/decline for use in marketing and sales planning purposes.

· Assist and develop Point of Purchase material and displays to increase sales at the custo...