Cluster Branding

Job Purpose

To support Cluster Director in proactively supervising the development and execution of integrated marketing, branding, and communications strategies across three distinct hotel properties, ensuring alignment with corporate standards while driving measurable business impact. The role will unify messaging across owned, earned, and paid channels while scaling the function through data-driven optimization and cross-property collaboration.

Key Responsibilities

1. Integrated Marketing Strategy & Execution

·       Develop and implement omni-channel marketing plans that blend digital, PR, and on-property activations to elevate brand positioning and revenue goals.

·       Lead campaign ideation to execution, including content creation, media partnerships, and performance tracking for initiatives (e.g., hotel openings, seasonal promotions).

·       Collaborate with revenue management and sales teams to align campaigns with pricing strateg...