Cmi Manager México (Mgr S&R & Shopper Cmi)
The Hershey CompanyJob Description
**Position Title**: CMI Manager México (Mgr S&R & Shopper CMI)
**Experience**: Food & Beverage, Confectionery or Consumer Packaged Goods (CPG) Industry
**Dept.
/ Function**: Marketing
**Location**: CDMX or Guadalajara
**Languages**: Advanced English - Level B2 or higher
**Summary**:
Lead the consumer-shopper-customer insight development supporting the commercial team with strategic input developing sharp and solid plans.
Support the marketing and Mexico sales director with the consumer strategic roadmap (IDL, shopper, quantitative and qualitative research) to deliver strong plans and learning plans for core growth drivers.
- **Major Duties/Responsibilities**:
- Mexico chocolate consumer insight development
- Mexico S&R consumer insight develpoment
- Mexico shopper insight development
- Innovation development Mexico
**Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities**:
**...
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