Commercial Data & Personalization Lead

Overview:

The Commercial Data & Personalization Lead is primarily accountable for building and managing the data infrastructure and personalization capabilities that enable the team to deliver targeted, data-driven customer experiences at scale. Sitting at the intersection of data engineering and growth, this role combines hands-on technical development with a strong commercial lens — ensuring that the data products and tools built are directly tied to business outcomes such as customer lifetime value growth, engagement, and revenue optimization. This person works closely with cross-functional engineering and data science teams to develop and operationalize solutions, rather than operating in isolation.

What you will do:

• Designing and developing data features that power personalization and customer targeting — such as customer segmentation, behavioral enrichment, interest profiling, and location-ba...