Communications Manager, Campaigns & Demand Generation

Tetra Pak
Full-time Ho Chi Minh City, Ho Chi Minh City Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
February 18, 2026
Location:
Ho Chi Minh City, Ho Chi Minh City, Vietnam

Job Description

What you will do

As Communications Manager, Demand Generation, you will:

  • Define, in close collaboration with relevant stakeholders, the end-to-end integrated demand generation communications strategy, annual plan and budget for Vietnam and Thailand, with guidance and agreement from the Communications Director, ASEAN.

  • Drive the implementation of agreed priorities and communications activities, aligning local execution with global and regional programmes to ensure consistency of narrative, brand and activation approach.

  • Work in close partnership with local/regional marketing and sales teams, business unit technical experts, and digital/media agencies to develop communications strategy, create content, deploy and localise lead generation initiatives.

  • Own the communications input to the customer journey and nurture approach, including audience targeting, channel planning, content mapping and campaign workflows in support of...
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    Job Overview

    Job Type: Full-time
    Location: Ho Chi Minh City, Vietnam
    Posted: February 18, 2026
    Deadline: March 30, 2026