Consumer Marketing Intern

Responsibilities

• Assist in the development and execution of iProperty / PropertyGuru’s Consumer Marketing strategy and plans to support the company’s business objectives.
• Support the execution of brand positioning through integrated ATL and BTL campaigns and initiatives.
• Collaborate on the planning, development, and execution of brand and social media messaging, across both always‑on and campaign‑led formats, spanning above‑the‑line and below‑the‑line channels.
• Assist in the management of iProperty / PropertyGuru’s social media channels, working closely with content creators and agencies to produce impactful content that maximises engagement and reach.
• Gain hands‑on experience in marketing budgets, vendor procurement, and legal agreements.
• Support the development, implementation, and tracking of creative and impactful consumer marketing campaigns and events across ATL, BTL, online, direct, and social media channels.
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