Consumer Marketing Specialist

Consumer Marketing Specialist
Location: Fort Wayne, IN
Level: Salaried
Division / Department: Marketing
Reporting to position: Consumer Marketing Supervisor
Travel: Approx. 15%

About the Role:
The Consumer Marketing Specialist partners with store owners (members) to grow retail sales by developing and implementing consumer-focused marketing strategies that increase store traffic, top-line sales, and profitability. This role works closely with members, corporate teams, and vendor partners to create and distribute marketing materials across print, digital, ecommerce, and in-store channels.


This position requires the ability to recommend and sell data-driven marketing solutions that meet individual store needs and deliver measurable results.

Responsibilities:


+ Serve as a marketing consultant to members and field staff, identifying opportunities to strengthen consumer marketing strategies.

+ Recommend, sell, ...