CONTENT CREATOR

Overview

The candidate produces both digital media and offline content that caters to the interests of the Hospital's target audience. Responsible for ongoing management and maintaining/developing the Hospital's social media presence as well as producing other promotional media content (website, infographics, videos and advertisements). Create and design marketing contents; blending content guidelines with creativity. Plan and implement content marketing programmes which increases brand awareness. Coordinate with sales and marketing team to illustrate articles. Promote content on social networks and monitor engagement. Report findings and analysis on social networks and web traffic, evaluate and recommend improvement. Update website and digital signage.

Qualifications

• Degree in Creative Multimedia or a related field
• Familiar with digital publishing and generating traffic and leads