Content Creator

Job Description

1. Content Creation & Direction

• Plan, script, and storyboard engaging video content tailored to each platform (TikTok to a, Instagram, Facebook).
• Collaborate closely with the video team to direct shoots and ensure the final output aligns with brand tone and creative objectives.
• Review first cuts of edited videos and provide constructive feedback to maintain quality and viewer engagement.

2. Performance Monitoring & Reporting

• Analyze weekly and monthly performance metrics to evaluate content effectiveness and identify optimization opportunities.
• Develop actionable reports and insights, presenting recommendations to refine and evolve the content strategy.

3. Trend Research & Integration

• Stay up-to-date with platform-specific trends, formats, memes, and relevant cultural moments.
• Curate and distribute trending content via the Digital Management System (DMS) for tea...