Content Specialist At Alberta Blue Cross Edmonton

Join Alberta Blue Cross as a hybrid Content Specialist dedicated to enhancing brand awareness and lead generation through impactful content creation. Make a difference by collaborating across teams to produce valuable content.

Alberta Blue Cross is seeking a creative individual for a 12-month temporary Content Specialist role within our expanding marketing team. Reporting to the Team Manager, you will plan, write, and distribute engaging external content while ensuring alignment with the organization’s goals. Your role encompasses content strategy, research, and the optimization of various mediums, including social media, newsletters, and blogs.

Key Responsibilities

• Collaborate to define content goals with design and digital teams
• Implement audience-driven strategies and manage content approvals
• Create and optimize diverse content while maintaining brand voice
• Measure effectiveness using CMS and analytics tools
• Edit ...