Content Writer

About the Role

Affle is looking for a Content Marketer to own and scale content for the YouAppi business unit, while remaining flexible to support additional Affle business units as needed.

This role is ideal for a hands-on content marketer who can independently manage an editorial calendar, turn complex adtech topics into compelling stories, and distribute content effectively across blogs, newsletters, and social channels—especially LinkedIn.

You'll work closely with marketing, product, growth, and sales stakeholders to position YouAppi as a thought leader in app growth, retargeting, and performance marketing.

Key Responsibilities

• Own end-to-end content production for the YouAppi business unit: planning, writing, editing, publishing, and distribution
• Use AI tools responsibly to accelerate drafts—but ensure originality, accuracy, and brand fit.
• Deliver a consistent monthly content cadence aligned with business priorit...