Content Writer

ZAPTA is seeking an experienced Technical Content Writer with prior exposure to the software and IT services industry. The selected candidate will create high-quality, SEO-driven content that supports brand visibility, organic growth, and lead generation.

Key Responsibilities

• Write high-quality, original, and SEO-optimized:
• Blog articles
• Website and service pages
• Case studies
• Thought-leadership content
• Produce 8–12 SEO-focused articles per month
• Conduct keyword research using tools such as SEMrush, Ahrefs, or Google Keyword Planner
• Optimize new and existing content for search rankings and engagement
• Maintain consistency with brand voice and editorial guidelines
• Collaborate with SEO, marketing, and design teams

Requirements

• Proven experience writing for a software house, IT company, or digital agency
• Strong understanding of:
• Software developm...