Job Description
Overview
The copywriter who, after a few years’ experience, is beginning to hone her instincts for what works and what does not. He/ She not only recognizes the importance of appraising and editing her own work, he/she is becoming skilled at it, as well. His/ Her best ideas are not just creatively fresh but strategically sound and on brand, too.
He/ She is adept, or becoming adept, at speaking with clients and presenting copy and concepts to them, either in person or over the phone. His/ Her colleagues trust his/her to act as a representative of the team and the work. The copywriter may be the only writer on a project, he/ she may be supervising a junior writer, or he/she may be working side by side with other writers.
In any case, he/she is expected to take responsibility for the quality of any copywriting deliverable in which he/she has a hand, ensuring that it meets Publicis Groupe’s standards for creative excellence and client satisfaction. Copywrite...
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