Job Description
Primary Purpose of Role
The Copywriter is responsible for:
Creating copy content for MFG brands. Working hand-in-hand with the creative, marketing and product teams, the Copywriter is responsible for developing compelling and engaging content across various mediums;
Developing and maintaining tone of voice guidelines and consistency for all brands.
Key Result Areas and Responsibilities
Online Content
Ensure all product descriptions are written and uploaded in a timely manner
Regularly conduct site audits to ensure content is accurate
Work and support the Marketing team to develop strategies for eDMs, social media, and e-commerce to support the achievement of the Marketing Plan objectives
Review and interpret brief, ensure sufficient information to complete.
Provide content for eDM campaigns and ensure timelines and critical paths are bei...
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