Country Activation Marketer, Industrial Adhesives & Tapes Division

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Job Description:

As Owner of country-level marketing activation to drive demand, pipeline, and revenue for IATD.(Industrial Adhesives & Tapes Division), Activate area/global marketing campaigns, launch new products, enable distributors, and orchestrate integrated campaigns across digital and field end users. Act as the portfolio point-of-contact for the country, partnering closely with sales, channel teams, and application engineers.

Key responsibilities

Go-to-market and planning

Localize area/global strategies into a country activation plan with budgets, and KPIs.

Prioritize target segments (e.g., transportation, electronics, general industrial, MRO) with sales leaders...