Creative Strategist, Paid Acquisition (6 month FTC)
YotoJob Description
Yoto is on a mission to give kids the magic of audio - and paid media is one of our most powerful growth engines. We're looking for a Creative Strategist to own the creative side of our paid acquisition efforts: not just briefing creatives, but building the system that makes every ad smarter than the last.
This role sits at the intersection of data and storytelling. You'll dig into Meta & TikTok performance data to understand what's working, translate those insights into sharp creative briefs, and build the infrastructure - including AI tooling - that lets the function scale. You'll own the brief, the testing framework, and the creative feedback loop from end to end.
About Yoto
Yoto is a screen-free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning...
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