Creative Strategist

Job Responsibilities

Creative Strategy & Script Ownership

• Own the full creative lifecycle for assigned brands. From research and angle ideation to production-ready script delivery.
• Develop high-converting scripts across evergreen, promotional, and seasonal campaigns, aligned to different stages of the funnel.
• Prioritize script development based on business impact, performance signals, and campaign urgency, making clear trade-offs when resources are constrained.
• Convert product insights, consumer psychology, and performance data into clear, actionable creative briefs.

High-Performance Script Execution

• Deliver a consistent weekly volume of production-ready scripts built on proven direct-response frameworks.
• Ensure every script includes clear visual cues, instructions, pacing notes, hooks, and CTAs, enabling editors to execute with minimal back-and-forth.
• Turn winning performance insights into new...