CRM Analyst Position at Publicis Canada

Elevate your career at Publicis Canada as a Senior CRM Analyst, specializing in data insights for B2B and B2C accounts. Your analytical expertise will drive significant business recommendations.
This position requires 4-5 years of CRM analytics experience, particularly in account-based marketing. You’ll collaborate with clients to provide data-driven recommendations that optimize their CRM strategies. Your attention to detail will ensure the accuracy of data used in your analysis and reporting initiatives.
Key Responsibilities:
• Analyze CRM performance and provide strategic insights
• Present data stories effectively to clients
• Lead diverse analytics projects, including report automation
• Create dashboards using Power BI or Tableau for clients
• Generate insights for various marketing communication channels
Requirements:
• 4-5 years of relevant CRM analytics experience
• Strong understanding of Account Based Marketing principles
• Proficient in SQL,...