CRM Manager

About the Role

Apollo Gaming seeks a results-driven CRM Manager to lead customer engagement, retention, and loyalty programs using cutting-edge CRM technologies. The ideal candidate will leverage advanced customer data and segmentation to maximize the value of every interaction and be a key player in driving our growth in the online gaming and sportsbook sector.

Core Responsibilities

• Develop and execute CRM strategies across casino and sportsbook products, optimizing campaigns for retention, reactivation, and lifetime player value.
• Design, implement, and continually improve lifecycle, promotional, and engagement campaigns using data-driven personalization and automation tools.
• Segment and analyze customer data to identify behavioral trends and provide actionable insights for campaign optimization.
• Collaborate with product, data, marketing, and compliance teams to ensure CRM initiatives align with business objectives ...