CRM Manager

Nigel Wright are delighted to be working exclusively with a fast‑growing, design‑led consumer brand group, looking for an experienced CRM Manager to take ownership of customer engagement across multiple digital brands. This is an exciting opportunity to join a creative, ambitious business where you’ll play a key role in driving growth, loyalty and customer lifetime value.

The Role

Key Responsibilities

• Develop and implement the full CRM strategy across the customer lifecycle
• Manage automated and manual email campaigns across multiple brands
• Lead creative briefing for templates, assets and copy
• Collaborate with marketing, design and external partners to deliver cross‑channel campaigns
• Own day‑to‑day management of the Klaviyo platform
• Monitor KPIs, report on performance and optimise ROI
• Ensure GDPR compliance and data accuracy
• Support and upskill wider marketing team members where needed