CRM Marketing Specialist

Marketing Specialist (CRM & Omnichannel, EMEA)

As a Marketing Specialist, you play a key role in executing high‑impact CRM campaigns across EMEA, with a strong focus on Salesforce Marketing Cloud (Next) activation. You are hands‑on in delivering automated, omnichannel campaigns that drive customer engagement, demand generation, and database growth.

Working within a multinational, matrix organization, you collaborate closely with local marketing teams, content teams, and cross‑functional stakeholders to ensure consistent and effective campaign execution.

Key Responsibilities

Campaign Execution & Activation

• Develop and execute local CRM and email marketing campaigns in close collaboration with local marketing teams
• Ensure effective rollout of automated campaigns across channels using Salesforce Marketing Cloud
• Support omnichannel campaign activation aligned with regional and global strategies

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