Customer Journey Manager

We're seeking a highly analytical, organized, and customer-focused Customer Journey Manager to lead the end-to-end customer experience across multiple touchpoints. This role is responsible for optimizing the entire customer lifecycle — from new leads to active users to long-term loyal clients — ensuring a smooth, engaging, and consistent experience across all channels.
This is a cross-functional role that works closely with Marketing, Sales, Product, Support, and CRM/Automation teams.
Responsibilities:
1. Customer Journey Design
· Build clear and structured customer journeys across the full lifecycle: awareness, onboarding, engagement, retention, loyalty, and reactivation.
· Map customer touchpoints across WhatsApp, Email, social platforms, and internal channels.
2. Journey Maintenance & Optimization
· Update and refine journey maps based on performance data, customer feedback, and evolving product offerings.
· Conduct A/B tests on messaging, timing, and segment...